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Collaborative Article: Enhancing marketing efforts using AI
The buzz around AI is increasing every day - now utilising it in marketing efforts is almost essential to keep up with competitors. But do you often feel overwhelmed as to how to get started with AI? Imagine what this tool can do for you as a marketer who is trying...
Collaborative articles
Explore a wealth of perspectives as industry professionals answer pressing questions in our collaborative articles. Dive into expert opinions, practical advice, and innovative solutions, all curated to provide actionable insights and inspire success in your business journey.
Collaborative Article: What Is Your Number 1 Tip On How To Help Businesses Increase Their Organic Traffic?
This week, we received six outstanding contributions to our collaborative article from leading industry experts. The article, titled "What Is Your Number 1 Tip on How to Help Businesses Increase Their Organic Traffic?", addresses an extremely important topic in...
Collaborative Article: Top 3 Customer Retention Strategies Which Help Convert Clients Into Fans
Effective customer retention strategies are vital for sustained business growth. In this collaborative article, we've gathered insights from four prominent industry experts who generously share their top three customer retention strategies that they rely on for...
Collaborative Article: Top Tips to boost your resume’s impact
We called experts to tell us their top tips to boost resume impact. We had some brilliant answers but the two that stood out were Shashaank Bawari, engagement manager - EMEA and ASIA, Pearson, Olivia Davies, head of digital at Expert Circle and Henry Cooper, head of...
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How to Align Sales and Marketing Teams – Useful tips
It is important that both Sales and Marketing teams are aware of who is doing what and how the business benefits from it. I found that regular meetings worked very well for us. This is a forum where both teams are discussing what they are up to and how Marketing can...
Why Putin wants NATO to formally join the war
Finally, Putin’s master plan is indisputable, to unite all Russian-speaking people under one Greater Russia where he rules over all of them. Countries with large ethnic Russian diasporas are to be either absorbed in through union (such as Belarus) or targeted for...
Should cancel culture be cancelled?
With the advancement of social media like Twitter and TikTok, it is very easy for normal people to skyrocket to fame. However, just as easy it is to become the next hot influencer, it is also easy to be “cancelled” and lose your following and platform due to cancel...
How long will this war last?
“Violence begets violence.” With each passing day, the military forces, resources, and equipment increase and with that, the violence intensifies. Mariupol is a humanitarian disaster, yet still, the shelling continues. Across the country, resistance is met with a...
How could Ukraine win this war?
Despite Putin’s assertions to the contrary, increasingly what is becoming obvious is that the plan he had in mind for this campaign is not working. Even now, with the full might of the army being deployed, the resistance remains in Kharkiv and Mariupol, which by any...
The 5 key social media marketing hacks
Gather data to build your social media presence Data doesn’t refer to likes, shares, and other “vanity” metrics. You need to slide into as many emails as possible and gather phone numbers. Create a landing page to create some business-consumer interaction through...
Why Putin won’t give up
Earlier I wrote about the Russian objectives from this war, with that, it is also worth thinking about an acceptable post-war paradigm that would be acceptable to Putin, assuming Russia becomes a pariah state in the west, so to help us understand why he’s not going to...
How you can support Ukraine’s Military
“The only thing necessary for the triumph of evil is for good men to do nothing.” As the war in Ukraine rages, both the people and governments of western countries are now in a seminal moment, where the contributions we make can determine whether in the next instance...
End game – how could the war in Ukraine be resolved?
In my last post, I wrote about the danger of assuming this war is on the verge of being won. With that, it is official. For now, at least, Kyiv is surrounded. The Russian army is reinforcing from the north and the siege is about to enter its most dangerous phase for...