Content Hub
The premier destination for unique insights in marketing, business development, leadership, and technology. Elevate your knowledge with our comprehensive content hub, tailored for today’s dynamic business environment.
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Our Most Recent Article
Get Featured: 5 Powerful Strategies to Skyrocket Your Email Open Rates
Calling all email marketing experts! This week, we’re turning our focus to a method of digital marketing that remains one of the most cost-effective and direct ways to engage with the audience - Email Marketing. We are inviting all email marketing experts to...
Collaborative articles
Explore a wealth of perspectives as industry professionals answer pressing questions in our collaborative articles. Dive into expert opinions, practical advice, and innovative solutions, all curated to provide actionable insights and inspire success in your business journey.
Collaborative article: What is your most effective employee retention strategy?
"What is your most effective employee retention strategy?" In organisational management, employee retention strategy stands out as a challenge for many businesses. Recognising the significance of this challenge, we decided to start a collaborative article to provide a...
Collaborative article: What are 3 key things that make a video effective in video marketing?
"What are three key things that make a video effective in video marketing?" With the rise of video marketing and it becoming a common marketing practice, we wanted to hear from marketing experts and see what they think are the 3 key things which make a video effective...
What Are Your 3 Top Tips To Build An Effective Lead Magnet?
Creating lead magnets is essential for gaining customers and making sales. Often, professionals are unsure where to start or how to improve. This collaboration gathers insights from various successful businesspeople who have shared their expert knowledge for you to...
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Do You Want to Share Your Expertise?
Get featured for free in one of our collaborative articles and showcase your insights to a wider audience. Join industry leaders in providing valuable advice and building your professional visibility.
How to Develop a Content Strategy: The ‘Content Tree’
"Content may be king, but it’s all in the marketing” once said Gerald Levin, then CEO of Time Warner. His maxim translates well to the professional services industry, where often the key challenge with content is how best to leverage – both externally and internally....
Putin needs Chinese military support. Could he get it?
For Putin, the facts on the ground will make grim reading. Over 100,000 soldiers killed, possibly double that injured. New recruits are being incorporated into existing battalions just to cover for those KIA and IIA. Over half of the battle-ready tanks have been...
STOCK TO WATCH: BAE SYSTEMS
There is no doubting the fact that the Ukraine war has been good for business for BAE systems. Insofar that there was an initial stock surge when the war started the fact the PE ratio is currently 13 suggests it could be under-valued still. While the PE ratio alone is...
Could Belarus invade Ukraine this winter?
"There are decades where nothing happens, and weeks where the events that happen change life for decades" The sudden death of Vladimir Makei, the Belarusian foreign secretary, indicates a power struggle behind the scenes in Belarus. Reports of how he died remain...
Blogging for coaches: the DO’s and DON’Ts
First thing I want you to remember from here on is: You Are a Coach With a Blog, Not a Blogger Who Sometimes Coaches! Obviously, blogging is essential for growing your coaching business; that’s why you are here. But don't let blogging distract you far too long from...
3 ways to 10x your number of new clients
Tired of chasing after individual clients for your business? Let's face it, winning new clients isn't easy. So here are 3 ways to 10x your number of new clients. 1. Position yourself as an AUTHORITY. It's important to remember not everyone is ready to buy when you...
Can the West stomach a long war?
Across Europe, the first real pain points of the Ukraine war are starting to be felt, as inflation rockets, in part caused by energy prices. Already in the USA, certain Republicans are said to favour pulling financial aid and focusing on the domestic economy instead....
What are the implications of the Russian mobilisation announcement?
With Russia driven out of the Kharkiv oblast, the defeat on the battlefield is so humiliating for Putin, that it is perhaps unsurprising that he has responded in the way he has. After all, his only other options were to retreat (not likely) or continue to slowly lose...
How to position yourself as a coach?
We all know that people have to: know, like and trust you before they'll buy your products and services as a coach. So there is a high cost to not getting your position clearly communicated in the mind of your prospects. That high cost is no work or not enough work,...