by Ruta Barlote | Apr 5, 2023 | Marketing
Introduction to series Content marketing can be a powerful tool in your arsenal if you’re a coach or consultant looking to attract and retain clients. By creating and promoting valuable content, you can position yourself as an expert in your field, build trust...
by Ruta Barlote | Mar 30, 2023 | Coaching and Mentoring, Marketing
While we touched on this in my last article, «How to position yourself as a coach?» it bears repeating. As you’ve probably already noticed, there are countless coaches and consultants out there, all trying to sell their services. So many coaches, not just...
by Ruta Barlote | Mar 30, 2023 | Coaching and Mentoring, Leadership
What is a Case Study? A Powerful Tool to Showcase Your Coaching Success A case study serves as concrete evidence that your coaching product works and yields tangible results. These real-world success stories are an excellent way to attract more business and can mean...
by Ruta Barlote | Oct 27, 2022 | Leadership, Marketing
First thing I want you to remember from here on is: You Are a Coach With a Blog, Not a Blogger Who Sometimes Coaches! Obviously, blogging is essential for growing your coaching business; that’s why you are here. But don’t let blogging distract you far too long...
by Ruta Barlote | Sep 14, 2022 | Leadership
We all know that people have to: know, like and trust you before they’ll buy your products and services as a coach. So there is a high cost to not getting your position clearly communicated in the mind of your prospects. That high cost is no work or not enough...