by Expert Circle | Feb 10, 2025 | Collaborative Articles
Lauren Reed, editorial services manager at Honolulu, HI-based iQ 360, defines a content strategy as “your business’s approach to creating and distributing content for your target audience.” While a content strategy may be straightforward, it’s...
by Expert Circle | Aug 9, 2024 | Collaborative Articles
With research indicating that nearly 60% of B2B marketers struggle to convert their strategies into tangible revenue; monetising B2B marketing efforts remains a significant challenge for many businesses. The complexity of targeting and engaging the right audience,...
by Expert Circle | Dec 19, 2023 | Collaborative Articles
Creating lead magnets is essential for gaining customers and making sales. Often, professionals are unsure where to start or how to improve. This collaboration gathers insights from various successful businesspeople who have shared their expert knowledge for you to...
by Expert Circle | Dec 19, 2023 | Collaborative Articles
Negative customer feedback is often inevitable but not always easy to deal with. With businesses only talking about their successes, it is harder to speak about the negatives. We asked business professionals to unveil the ways that they deal with customer feedback so...
by Expert Circle | Dec 1, 2023 | Collaborative Articles
The use of automation tools in marketing is on the rise, offering brilliant benefits to marketers in their daily practices. To gain deeper insights, we queried various experts about their primary marketing automation tool and which one consistently delivered the best...
